Revenue Rehab: It's like therapy, but for marketers

Eric Eden

Eric Eden Profile Photo

Chief Revenue Officer

As a collaborative and polished marketing leader, I know how to effectively manage campaigns that deliver results. My dedication to building high performing teams has enabled me to consistently ensure continuous improvement and purposefully shape the evolution of culturally aligned workforces.

I have 20+ years of experience in technology marketing for Internet services and SaaS solutions. My experience includes building great marketing teams, implementing marketing technology solutions effectively, driving demand in B2B marketing, and increasing shareholder value with best in class marketing initiatives.

My greatest gifts are my strategic vision and ability to implement dynamic marketing and branding strategies. Show me any business and I will accelerate it to its highest potential. I’ve been blessed with an exceptional understanding of business drivers, a supernatural ability to lead teams, and a belief that the best solutions are those that are both simple and powerful. I’ve built my career around enhancing brand experiences by overseeing the creation of meaningful content that connects with core audiences.

My areas of expertise include:

● Marketing Strategy
● Lead Generation
● Event Marketing
● CRM & Salesforce.com
● Competitive Analysis
● Brand Strategy
● Campaign Management
● Corporate Communications.

Personable and highly skilled, I bring two decades of experience to the table. My record of accomplishments spans across a diverse range of projects and environments. Through a combination of solid decision making, dedication to producing quality work, and a keen understanding of how people – whether employees, vendors, customers, or partners – impact operations, I offer a track record of managing large-scale projects and creating strategic plans that enable customer acquisition, sales growth, and overall business development.

July 27, 2022

CMO In Residence: Leading at a Venture Capital Firm

This week our host Brandi Starr is joined by CMO in Residence Eric Eden to discuss Leading at a Venture Capital Firm. As the Chief Marketing Officer at InGO, with 20 plus years of experience in technology marketing for internet …

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