Neil Rogers

Author & VP of Sales At Rogers Marketing

Service industry work develops the “soft skills” recruiters talk about on LinkedIn—discipline, promptness, the ability to absorb criticism, and most importantly, how to read people like a book. Strong connections with customers, peers, and employees are at the heart of every successful company and the “secret sauce” employed by every great bartender.

Neil Rogers has built a successful career in sales and marketing that spans almost forty years in a variety of industries, ranging from pharmaceuticals to military defense contractors. But before the multiple sales awards and accolades, Rogers spent ten years slinging beers behind the bar at some of the top establishments in and around Boston. The lessons learned during his “cocktail years” have provided him with the skills needed to excel in sales and marketing. And now, he’s sharing the knowledge gleaned from long nights of sticky floors and slinging shots that have propelled Rogers to the upper echelons of salesmanship.

This book is not about complex processes or integrating complicated systems into your current business model but about keeping things simple and how simple power generates positive results that make you proud. It features simple concepts in simple language that you can quickly impart into what you are currently doing. The overarching mission encourages the reader to make incremental changes in current behaviors and methodology to improve desired results.

In Bar Tips, Rogers has created a framework for the reader to adapt as needed to create a fully-produced roadmap for success, keeping things “neat” so your business is never “on the rocks”.